This year we hopped into the Easter spirit with Malta International Airport with our vibrant Easter Campaign. We designed a wide range of fun and festive assets that brought joy to MIA’s visitors and customers.
For our main artwork, we decided to embrace the time-honoured traditions of Easter. Picture this: two adorable rabbits nestled in a basket surrounded by a kaleidoscope of vibrant Easter Eggs. This whimsical design not only brought a playful touch to the campaign but also evoked familiar symbols and emotions associated with Easter, encouraging everyone to fully embrace the spirit of the season.
One feature which stood out from the campaign were the figolli stickers, originally designed by our creative studio, our stickers transformed these sweet treats into even more enticing Easter-themed delights.
To make Easter memories even more special, we designed custom polaroid backers. These unique backdrops added a touch of Easter charm to the instant photographs taken by visitors, creating lasting memories of their time at MIA.
We also took the campaign to the digital realm by creating captivating social media posts, apart from physical assets.
It was a pleasure to work alongside MIA once again and help spread joy and excitement during the Easter season.